Analytics Manager

In this role you will lead client engagements and the technical deployment of innovative measurement solutions for major marketers. You’ll work with a regional data science community to deliver MMM, time-series insights, and optimization capabilities across markets. You act as a trusted advisor, translating analytics into actionable business recommendations and driving growth through cross-market delivery. This opportunity combines client-facing leadership with hands-on analytics and solution development in a fast-moving media environment.

• Own day-to-day client relationships across measurement, optimization and planning engagements
• Lead client meetings, presentations and workstreams with independence
• Translate analytical findings into clear business implications for senior stakeholders
• Identify opportunities to expand engagements and support business growth
• Lead end-to-end project delivery across a portfolio, ensuring quality, timeline and budget adherence
• Develop project plans, manage dependencies, monitor risks and communicate progress
• Coordinate cross-functional teams locally and offshore for delivery
• Establish delivery processes and ensure client-ready analytical outputs
• Support resourcing and capacity planning, forecasting bandwidth, and coaching analysts
• Provide SME guidance on MMM, attribution, incrementality, forecasting and media optimization
• Drive capability development and innovation, including new techniques and tools
• Contribute to regional best practices and knowledge sharing with Marketing Science and Data Science communities
• Support proof-of-concept initiatives and rollout of new products across the region
• Share knowledge and best practices to improve delivery standards

• Demonstrated experience leading client engagements and managing senior stakeholder relationships
• Proven track record delivering complex analytics projects from scoping to recommendations
• Experience managing multiple concurrent projects and delivery teams
• Strong people leadership, coaching and development of junior members
• Experience supporting resource planning and staffing decisions
• Excellent presentation and storytelling for both technical and non-technical audiences
• Deep expertise in measurement methodologies including MMM, attribution, incrementality testing and media optimisation

• communication
• leadership
• collaboration
• MMM (Marketing Mix Modelling)
• attribution
• incrementality testing