Data & Analytics Partner

In this role you will lead the data and analytics practice for client onboarding and ongoing engagements, coordinating cross-disciplinary teams to deliver measurable outcomes. You’ll act as a strategic advisor to clients, shaping data-driven marketing, martech, AI, and analytics solutions. The role combines leadership, business development, and hands-on solution design within a hybrid, collaborative culture. You’ll drive client success and help scale VML’s data and analytics offerings.

• hybrid work model (office ~4 days/week)
• inclusive, equal opportunity employer
• accommodations during interview process
• opportunity to shape data & analytics offerings
• collaborative culture
• focus on thought leadership

• Set up and lead a client-focused data, technology and business consulting team during onboarding and ongoing delivery
• Direct and motivate the team to achieve goals and deliver high-quality work for clients
• Act as strategic advisor to leverage data, martech, analytics, and AI to meet client goals
• Develop data & analytics consulting proposals and roadmaps including data, AI, martech, adtech, and operating model components
• Design analytics and data science solutions (customer analytics, digital analytics, BI, AI) and enable client adoption
• Inspire clients and staff with thought leadership and best practices
• Collaborate with clients to diagnose challenges, define a data/AI vision, and implement it
• Drive client success and satisfaction across engagements
• Lead new business outreach as the data/analytics lead for pitches and proposals
• Identify opportunities for growth with existing clients and expand data offerings

• Extensive experience leading data and analytics in a consulting/agency setting
• Strong belief in data-driven marketing and AI to deliver results
• Proven ability to manage relationships from junior staff to C-suite
• Ability to unify diverse teams behind a common brief and goals
• Excellent presentation and active listening skills to translate client needs into actions
• Passion for data-driven marketing and keeping up with trends
• Significant experience scoping, resourcing, and developing commercial proposals
• Knowledge of data/analytics technologies across marketing, media, CRM, loyalty, and digital platforms
• Awareness of AI applications in marketing and a technical analytics background is advantageous
• Experience in data strategy, governance, roadmapping and use-case development
• Understanding of marketing tech—data cloud, CDPs, marketing automation, CRM, analytics tools
• Knowledge of marketing operations, governance, and change management

• gravitas and strong collaboration
• excellent communication and stakeholder management
• thought leadership and ability to inspire teams
• Data strategy and governance
• Data management and roadmaps
• Analytics and AI in marketing