Hybrid: Customer Data Strategy Analyst

Primark is seeking an experienced Customer Data Business Analyst to join a major customer engagement initiative within a large-scale digital transformation programme in Reading. The role is hybrid (Tuesdays anchor days) and initially 3 months on a day-rate contract.

You will collaborate with Product Owners, Data Architects and Engineers to define data requirements, build data foundations for loyalty and personalised experiences, and ensure data governance across platforms.