IT & Software

Salesforce Marketing Cloud Solutions Manager

Paysafe Group

London · Greater London · United Kingdom

Overview

In this role you will lead the transformation of legacy communications into Salesforce Marketing Cloud Advanced, partnering with Marketing, Product, Technology, and Architecture to deliver a scalable, brand-aligned ecosystem. You will own discovery, migration planning, design, and cutover, focusing on governance, data dependencies, and future scalability. This is a hands-on solution leadership role that avoids day-to-day campaign execution, emphasizing transformation impact. You will help shape Paysafe’s communications strategy at scale and across the enterprise.

Pay / Benefits
  • flexible working hours
  • holiday buy/sell option
  • private health insurance
  • dental insurance
  • wellbeing room
  • summer hours with 3pm finish on Fridays
Responsibilities
  • Lead discovery across legacy communications platforms to map journeys, templates, triggers, dependencies, integrations, and processes
  • Define migration strategy and delivery approach for transitioning legacy communications into Marketing Cloud Advanced
  • Assess readiness for rationalisation, standardisation, redesign, and migration; align plans with platform and transformation roadmaps
  • Plan and coordinate end-to-end cutovers from legacy platforms to Marketing Cloud; manage risks, testing, and business continuity
  • Gather requirements from stakeholders and translate into scalable designs and delivery-ready user stories; collaborate with architects and tech teams to assess feasibility and data dependencies
  • Design and implement Marketing Cloud Advanced solutions including journeys, templates, audience segmentation, data structures, and orchestration logic; ensure scalability and governance
  • Ensure migrated communications align with brand standards and customer objectives; act as bridge between technical and marketing teams; provide progress updates and milestones
  • Act as Marketing Cloud SME for legacy migration and transformation; guide junior members and promote best practices across solution design and deployment
Key requirements
  • 5+ years in Salesforce Marketing Cloud implementation with experience in design, journey building, segmentation, content configuration, and enterprise integrations
  • Experience with Marketing Cloud Advanced/Next and Data 360 (Data Cloud)
  • Proven track record in legacy platform migration, communications transformation, or MarTech consolidation programs
  • Ability to lead scope discovery, migration planning, and cutover coordination in complex stakeholder environments
  • Strong understanding of communications ecosystems, triggers, journeys, template migration, and campaign orchestration
  • Experience with agile delivery and tools like JIRA and Confluence
  • Strong stakeholder management and cross-functional collaboration across marketing, product, architecture, and engineering
  • Ability to translate ambiguous legacy processes into structured, scalable future-state solutions
  • Knowledge of Salesforce ecosystem (Sales Cloud, Service Cloud, Data 360, Communities) is a plus
  • Bachelor’s degree or equivalent practical experience
  • Stakeholder management
  • Cross-functional collaboration
  • Ability to translate business intent into technical solutions
  • Salesforce Marketing Cloud
  • Marketing Cloud Advanced/Next
  • Data 360 (Data Cloud)

Reference: WJ-747_30144325

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