Senior Salesforce Marketing Cloud Developer

Senior Salesforce Marketing Cloud Developer

Kitchener - Hybrid (2 days per week onsite)

Role Overview

We are seeking a highly experienced Sr. Salesforce Marketing Cloud Developer with deep expertise across the Salesforce Marketing Cloud ecosystem. The ideal candidate will possess strong technical, integration, and architecture experience and have a proven track record delivering enterprise marketing automation solutions in Agile environments.

Key Responsibilities

• Design, develop, and implement solutions across the Salesforce Marketing Cloud ecosystem.
• Serve as a subject matter expert on Salesforce Marketing Cloud products including SFMC, Datorama, Social Studio, Pardot, Interaction Studio, and Customer 360 Audiences.
• Develop and optimize customer journeys, email campaigns, audience segmentation, and marketing automation solutions.
• Design integrations between Salesforce Marketing Cloud and enterprise applications using web services and related technologies.
• Define systems strategy, gather requirements, create solution designs, develop prototypes, support testing, and assist with training efforts.
• Apply enterprise architecture, security, and integration design principles to scalable marketing solutions.
• Collaborate with Agile teams to deliver high-quality solutions and enhancements.

Required Skills & Qualifications

• Expert knowledge of Salesforce Marketing Cloud products, including:
  • Advanced understanding of:
    • Marketing automation technologies
    • SFMC ecosystem and data models
    • Common integrations and third-party technology solutions
  • Experience with Salesforce platform technologies including:
    • Prior experience as a Salesforce Marketing Cloud Consultant and/or Developer.
  • Strong understanding of integration and security design principles.
  • Experience working in Agile project environments.
  • Solid hands-on experience with:
    • In-depth understanding of Salesforce Marketing Cloud capabilities and limitations.
    • Experience using web services and enterprise data integration technologies.

Certifications

• Salesforce Marketing Cloud certifications preferred, ideally including:

Desired Skills

• Continuous Integration / Continuous Delivery (CI/CD)