Senior Salesforce Marketing Cloud Developer

Position: Senior Salesforce Marketing Cloud Developer
Location: Etobicoke, ON | Hybrid - 3 days/week
Salary: $105K-110k base + 15% bonus
Posting Type: Open Vacancy

Our client is a leading Canadian payments and fintech organization looking for a Senior Salesforce Marketing Cloud Developer to join their MarTech team.

This is an exciting opportunity for a hands-on Salesforce Marketing Cloud developer who wants to take ownership of complex marketing technology solutions across Salesforce Marketing Cloud, Account Engagement (Pardot), and Data Cloud.

What you'll be doing

• Design, develop and optimize solutions across Salesforce Marketing Cloud, including Journey Builder, Automation Studio, Email Studio, Mobile Studio, Contact Builder, Advertising Studio and CloudPages
• Build scalable marketing automations using SQL, AMPscript, SSJS, APIs and dynamic content
• Architect and implement multi-channel customer journeys, including behavioral, event-based, API-triggered and transactional journeys
• Develop audience segmentation, personalization and customer lifecycle solutions
• Manage consent, subscriptions and customer preferences, including custom landing pages and real-time personalization
• Support Marketing Cloud configuration, deliverability, data governance and platform optimization
• Configure and enhance Salesforce Account Engagement (Pardot), including lead scoring, grading, Engagement Studio and automation rules
• Develop scalable audience models in Salesforce Data Cloud for segmentation, personalization and cross-channel activation
• Build and maintain integrations using REST/SOAP APIs, Salesforce APIs, middleware, SFTP and ETL workflows
• Partner with Marketing, Data and Technology teams to translate business requirements into scalable technical solutions
• Take ownership of complex, high-impact workflows from architecture through implementation and troubleshooting

Nice to have

• Salesforce certification
• Experience with Salesforce Data Cloud
• Enterprise-scale marketing automation implementations

Why this role?

This is not simply a campaign-support position. You'll have the opportunity to work as a senior technical resource, owning complex Salesforce Marketing Cloud solutions, influencing architecture and helping evolve the organization's MarTech capabilities.

All applications are reviewed by our recruitment team, and hiring decisions are made by people. We may also use AI-enabled tools to support parts of the application review process.